Local SEO for South Florida businesses.
Getting Google to put you in front of people who are already searching for what you do. Not an ad, not a switch you flip. Steady monthly work on your site, your Google profile and your reviews, and it builds on itself.
Get an honest teardown of what your site is costing you.
What local SEO is, in plain English.
Search your own service in your own town. See the three businesses under the map? That's where most of the calls come from. Under that are the regular results, the websites. Local SEO is the work of getting you into both.
Google reads your site's code like a book. It's trying to figure out what your business is, what it does, and where it does it. A template site leaves Google guessing, so a big part of the work is on the back end: headings, page structure and tags written so Google gets it right.
The other half is research. I check what people in your area are actually typing into Google, city by city, and who's showing up for it. One page can't rank for ten different things, so you get a page for each thing your customers search for.
Then it's upkeep. Google favors businesses that stay active: new job photos, a Google profile that's kept current, the same name, address and phone everywhere, and reviews that get answered. That's the monthly.
Want the long version? Read what local SEO actually does.
Google says it ranks local results on three things:
Relevance
How well your profile and your site match what someone searched. This is the part I work on most.
Distance
How close you are to the person searching. Nobody can move your shop, so your pages are how you show up in the towns farther out.
Prominence
How well known you are: your reviews, your rating, and how often other sites mention you. Reviews move rankings, and they close jobs.
What I do for you every month.
Pages built for real searches
I find what people in your area type into Google, then build a page for each one. You get a page for Fort Lauderdale, a page for Miami, a page for West Palm, so you show up in all three.
The back end Google reads
Headings, page structure, internal links and schema, the code that tells Google exactly what you do, where you do it and what you charge. Customers never see it. Google and AI search answers read every line.
Your Google Business Profile
Your Google listing, the thing with your reviews on it. Categories, services named the way people search, photos, posts and hours, all kept current and saying the same thing as your site.
A review system
A link you text a customer after a job, so asking for a review takes one text. Every review gets a reply. Reviews move rankings, and they close the next job.
Directory listings
Yelp, BBB, Apple Maps and the listings for your industry. Google cross-checks your name, address and phone across all of them, and mismatches hurt. I make sure they match.
Tracking and a plain report
Search Console, analytics, and call and form tracking, so you can see the calls and searches coming in. Every month you get a short report: where you show up, what came in, and what's next.
Hosting, upkeep and any change you want to the site are included. New photos, a price update, a new page: no separate bill, ever.
How the monthly works.
Month to month, no long contract. Every month you can see what was actually done.
Month one: setup
I look at where you show up today, fix your Google profile, set up tracking, get you listed on the directories, and build or fix your first pages.
Months two to four: movement
This is where it starts to show. P&C Mobile Repair was getting calls from Google just under two months after launch. That's the honest benchmark, not a promise.
Every month after
New pages and job photos, your profile kept active, reviews answered, and any edits you ask for.
Your report
A short report you can read in two minutes: where you show up for the searches that matter, the calls and form requests that came in, and what I'm doing next.
What it costs, said out loud.
The plan starts at $300 a month and covers more than rankings: hosting, upkeep and any change you need to the site are included. New photos, a price update, a new page, it's all part of the plan, not a separate invoice. Month to month, and every month you see what was actually done.
Rather pay a percentage of each job? For most work I'd steer you away from it. A percentage on even a few big jobs costs you more than the flat rate, and there's no clean way to tie a phone call back to the website. Flat keeps it simple: you know the number, I know the number.
Curious how this compares to the market? Read what a website costs in South Florida, with real numbers.
Questions about local seo.
Structural fixes land immediately, rankings typically move over weeks to months. Anyone promising page one in a week is either lying or about to get your site penalized. I promise the work, done right, and honest reporting on the results.
Geography. You do not need to outrank the internet, you need to win searches that combine your service and your area, plus the map pack. That is a much more winnable fight, and it is fought with local pages, your Google profile, and reviews.
Yes, if the site's bones are decent. If the platform is fighting the work, I will show you exactly why and quote the rebuild honestly. Some sites are worth saving, some are not, and you deserve a straight answer on which yours is.
No, and nobody honest does. Google moves, competitors move. What I guarantee is the work: real pages, real structure, real measurement, and you will see all of it.
No. Google Ads is paid advertising: Google charges you every time someone clicks, whether it turns into a call or not, and it stops the day you stop paying. I don't run ads. SEO gets you into the same searches without paying per click, and it keeps working after the month you paid for.
Not much. Access to your Google profile, a few job photos when you have them, and a quick text to a customer when a job goes well. I handle the rest.
Usually more than for a big one. One extra job a month covers the plan cost for most trades, and unlike ads, the work compounds: the pages you rank this year keep producing next year.
Yes, and it is usually where the first movement shows. Categories, services, hours, photos, and watching for the public edits Google quietly accepts on profiles nobody is monitoring.
No. If content is genuinely part of the plan for your business, I write it. Plenty of local businesses rank fine without a blog, and I would rather tell you that than sell you posts nobody was going to read.
It stays. The pages, the content, and the profile are yours and remain yours, because nothing gets built on an account I control instead of yours. It is month to month for the same reason.
Plain-language reporting on what actually changed: the searches you moved on, calls and form fills, and profile activity. Not a forty-page dashboard designed to look like effort.
Local SEO in Miami, Fort Lauderdale and across South Florida.
Every build is remote, so the same work ships to every town below. The towns I work in most have their own page.
Miami-Dade County 50 towns served
Broward County 25 towns served
Palm Beach County 18 towns served
Also serving the Upper Keys and Southwest Florida, and since the work is remote, businesses anywhere in the country.
What owners say once the site is live.
Aiden built the whole website for my mobile truck repair business in South Florida and set up the SEO behind it. Just under 2 months in and I'm already getting calls from people finding us on Google. He put all our rates and service areas right on the site and handled everything himself, start to finish. Highly recommend if you run a business and need to actually get found.
I am so grateful for Cross Designs! I needed two websites built in a short amount of time, and Aiden delivered. He went above and beyond to ensure my vision for each came to life, and he guided me through website design choices, email capture and domain name ideas. I highly recommend for anyone looking for a professional that has a consultative and personalized approach to building your dream website.
Both are published word for word on the reviews page, and the builds behind them are on the work page.
Start a project.
Tell me what your business does and what you need. You get a real reply with next steps and a flat quote, not a sales pitch.
One studio. One flat quote.
Tell me what your business does and what you need. You get a real reply with next steps, not a sales pitch.
Start a project